Organizations need to contact potential and existing customers frequently. They need to send written reports and proposals. They need to advertise their products and services. And they need to exchange memos and emails in-house.
All of these require good business writing skills. Besides, now that face-to-face meetings are constrained by the pandemic with more pressure on other communication channels, the flaws in written communication are bound to become more obvious with their attendant costs to organizations.
Poor writing destroys an organization’s reputation quickly. It costs sales and business. If an organization’s product or service descriptions are unclear, unconvincing, or careless, people won’t buy. Similarly, a sloppy, incomplete, or unpersuasive proposals, websites, and marketing materials will lead to loss of business opportunities.
This course is designed to help organizations avoid the negative impact of poor writing on their business. It is a valuable resource that will equip participants with the skills and tools required to write more effectively with language concrete, point of view clear, and ideas well expressed.
Course Objectives:
Course Content Details:
Session 1: Course Overview
Session 2: Why Write?
Session 3: Be Clear
Session 4: Be Concise
Session 5: Be Complete
Session 6: Be Correct
Session 7: Word Agreement
Session 8: Active and Passive Voice
Session 9: Sentences and Sentence Types
Session 10: Readability Index
Session 11: Manners and Courtesy
Session 12: : Practical Language
Session 13: Inclusive Language
Session 14: Sentence Construction
Session 15: Punctuation
Session 16: Writing Business Letters
Session 17: Writing Effective E-mails
Session 18: Spelling and Proofreading
Session 19: Writing Memos
Session 20: Reviewing Your Writing
Session 21: Writing Challenges
Session 22: A Personal Action Plan
Post-Course Assessment
Training Information
Delivery: E-learning (interactive, self-paced & convenient, and affordable)
How It Works: Using the unique login information we will send, simply access our learning portal with your browser and start learning.
Our training is self-paced and so you’ll take it at your convenience – any time of the day that suits your schedule and as frequently as you like until you finish the course.
Anywhere you stop temporarily is automatically saved so when you resume you continue from there by default.
Duration: Because it's self-paced, participants finish at different times. However, on the average, busy participants finish in 1 week.
Reports: We send periodic reports to your organization until all employees complete their training. For each participant, the reports show progress, performance score, total time spent learning, and the last time course was accessed.
Certificate: Each participant receives a certificate of training if course is successfully completed.
Access period: 30 days (can be extended).
Access device: Computer, Smartphone, or Tablet.
Comes with: Course transcripts for reference, and 100% money-back guarantee.
Learning Management & Support: We will be in touch with all participants to encourage and support them until they finish. Our clients' employees always achieve high completion rate.
Learning Outcome: The learning outcome compares favorably with that of conventional training. This is because of increased level of participation through interactivity and self-paced ownership of the learning.
Participants will have the ability to stop and reflect whenever they want, or return to previously-delivered content, and thus ensure a deeper understanding before continuing. They will have the time to digest and integrate information being presented into their existing understanding and context. This is how they make sense of it leading to higher levels of cognitive engagement and higher levels of retention.
For the best learning outcome, we recommend that training be taken in chunks of minutes consistently rather than taking it in a long stretch trying to finish quickly.
Organizations need to contact potential and existing customers frequently. They need to send written reports and proposals. They need to advertise their products and services. And they need to exchange memos and emails in-house.
All of these require good business writing skills. Besides, now that face-to-face meetings are constrained by the pandemic with more pressure on other communication channels, the flaws in written communication are bound to become more obvious with their attendant costs to organizations.
Poor writing destroys an organization’s reputation quickly. It costs sales and business. If an organization’s product or service descriptions are unclear, unconvincing, or careless, people won’t buy. Similarly, a sloppy, incomplete, or unpersuasive proposals, websites, and marketing materials will lead to loss of business opportunities.
This course is designed to help organizations avoid the negative impact of poor writing on their business. It is a valuable resource that will equip participants with the skills and tools required to write more effectively with language concrete, point of view clear, and ideas well expressed.
Course Objectives:
Course Content Details:
Session 1: Course Overview
Session 2: Why Write?
Session 3: Be Clear
Session 4: Be Concise
Session 5: Be Complete
Session 6: Be Correct
Session 7: Word Agreement
Session 8: Active and Passive Voice
Session 9: Sentences and Sentence Types
Session 10: Readability Index
Session 11: Manners and Courtesy
Session 12: : Practical Language
Session 13: Inclusive Language
Session 14: Sentence Construction
Session 15: Punctuation
Session 16: Writing Business Letters
Session 17: Writing Effective E-mails
Session 18: Spelling and Proofreading
Session 19: Writing Memos
Session 20: Reviewing Your Writing
Session 21: Writing Challenges
Session 22: A Personal Action Plan
Post-Course Assessment
Training Information
Delivery: E-learning (interactive, self-paced & convenient, and affordable)
How It Works: Using the unique login information we will send, simply access our learning portal with your browser and start learning.
Our training is self-paced and so you’ll take it at your convenience – any time of the day that suits your schedule and as frequently as you like until you finish the course.
Anywhere you stop temporarily is automatically saved so when you resume you continue from there by default.
Duration: Because it's self-paced, participants finish at different times. However, on the average, busy participants finish in 1 week.
Reports: We send periodic reports to your organization until all employees complete their training. For each participant, the reports show progress, performance score, total time spent learning, and the last time course was accessed.
Certificate: Each participant receives a certificate of training if course is successfully completed.
Access period: 30 days (can be extended).
Access device: Computer, Smartphone, or Tablet.
Comes with: Course transcripts for reference, and 100% money-back guarantee.
Learning Management & Support: We will be in touch with all participants to encourage and support them until they finish. Our clients' employees always achieve high completion rate.
Learning Outcome: The learning outcome compares favorably with that of conventional training. This is because of increased level of participation through interactivity and self-paced ownership of the learning.
Participants will have the ability to stop and reflect whenever they want, or return to previously-delivered content, and thus ensure a deeper understanding before continuing. They will have the time to digest and integrate information being presented into their existing understanding and context. This is how they make sense of it leading to higher levels of cognitive engagement and higher levels of retention.
For the best learning outcome, we recommend that training be taken in chunks of minutes consistently rather than taking it in a long stretch trying to finish quickly.
